SEO Checklist | N. | Description |
|---|---|---|
| Keyword Research | 01 | Identify target keywords, using tools like Google Keyword Planner, Ahrefs, or Ubersuggest. Focus on low-competition, high-volume terms. |
| Optimize Title Tags | 02 | Include primary keyword in <title>. Keep under 60 characters. |
| Meta Descriptions | 03 | Write compelling descriptions with keywords. Limit to 150-160 characters. |
| Header Tags | 04 | Use one <h1> per page with main keyword. Use <h2>, <h3> for subheadings. |
| Content Optimization | 05 | Write unique, valuable content (300-2000+ words). Include keywords naturally (~1-2% density) and related terms. |
| Image Optimization | 06 | Use descriptive file names. Add alt text. Compress images (e.g., TinyPNG). |
| URL Structure | 07 | Keep URLs short, descriptive, and keyword-rich. Avoid special characters. |
| Internal Linking | 08 | Link related pages with descriptive anchor text. |
| Mobile Optimization | 09 | Ensure site is responsive (use CSS media queries or frameworks like Bootstrap). Test with Google’s Mobile-Friendly Test. |
| Page Load Speed | 10 | Optimize images, minify CSS/JS (e.g., using tools like Minify), enable browser caching. Test with Google PageSpeed Insights. |
| XML Sitemap | 11 | Create an XML sitemap (e.g., sitemap.xml) listing all pages. Submit to Google Search Console. |
| Robots.txt | 12 | Use robots.txt to guide crawlers. Avoid blocking important pages. |
| Schema Markup | 13 | Add structured data (e.g., JSON-LD for products: price, reviews) to enhance search snippets. Test with Google’s Structured Data Testing Tool. |
| Canonical Tags | 14 | Use <link rel="canonical" href="domain.com/page.html"> to avoid duplicate content issues if applicable. |
| Traffic Monitor | 15 | Get user behavior, traffic sources, and page performance, helping optimize content, and enhance user experience. (e.g. Google Analytics). |
| Backlink Building | 16 | Earn high-quality backlinks from relevant sites, via guest posts, outreach, or content sharing. |
| Social Media Promotion | 17 | Share pages on platforms like Facebook, Pinterest, or Instagram to drive traffic and signals. |
| Local SEO | 18 | List your business on Google My Business with address, phone, and link to site. Optimize for local keywords. |
| Directory Submissions | 19 | Submit site to reputable directories (e.g., Yellow Pages, industry-specific listings). Avoid spammy ones. |
| Content Marketing | 20 | Publish blog posts, infographics, or videos on external platforms linking back to your site. |
| Influencer Outreach | 21 | Collaborate with influencers in your niche to mention or review your site/products. |
| Brand Mentions | 22 | Encourage unlinked mentions of your brand and ask for links where possible. |
| Competitor Analysis | 23 | Analyze competitors’ backlinks (using tools like Ahrefs or Moz) to find opportunities for similar links. |
| Forum/Community | 24 | Engage in relevant forums (e.g., Reddit, Quora) or local groups, linking to your site where appropriate. |
| Brand Reputation | 25 | Use tools like Google Alerts to track mentions and address negative feedback that could impact trust. |
| Social Bookmarking | 26 | Submit pages to bookmarking sites like Reddit or StumbleUpon (if still relevant) to boost visibility. |
| Press Releases | 27 | Issue press releases for new pages/products to gain media links. |